Thursday, 4 January 2007

Greeting Cards Back in Fashion

From The Georgian Times

"...greeting cards were widely used to promote Soviet ideology, and you could see a number of cards with Stalin’s image, and much-proclaimed Soviet slogans in Soviet times too. Christmas cards were also given a political spin. Despite print runs of as high as 30 million in USSR, well-wishers of the 1950s and 1960s were left with little consumer choice, since the same few designs were repeated year after year. Rather than folding cards, the New Year cards of this period were often flat, with designs inspired by the latest economic achievements: rockets, lit-up apartment blocks and building cranes. For instance, Space themes dominated the Christmas cards in 1960s-70s. One card shows a spaceman dragging a fir-tree, another a Russian Ded Moroz (Santa Claus) is a space descending the gangway of the spaceship, and still another showing the horses of Ded Moroz flying along the rockets...".

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