The launch of The Gallery Collection in the UK marks a highly commendable addition to the Greeting card market.
Ethically and environmentally-sound U.S. based The Gallery Collection continue to "do the right thing." said H.L. DeVore, Chief Marketing Officer of Prudent Publishing, makers of The Gallery Collection line of greeting cards. "We want to conduct our business in a fashion that minimally impacts the environment and makes good economic sense."
"The Gallery Collection has made a commitment to wind power energy, specifically in the manufacturing of our greeting card stock and envelope stock. Currently, we sell 163 business Christmas cards, personal holiday cards, all occasion, and birthday greeting cards that are produced in windpower paper mills. Additionally, all of our envelopes are made in these eco-friendly facilities which are utilizing Green-e certified renewable energy."
The Gallery Collection use paper mills owned by Mohawk Fine Papers.
"Mohawk is at the forefront of environmentally sound manufacturing. Every day we look for better ways to reduce emissions, use clean energy, and protect the environment inside and outside our mills. On June 1, 2007 we increased our purchase of wind-generated electricity RECs to 100,000,000 kWh annually which represents 100% of the electric power required for all of Mohawk's operations in its New York and Ohio facilities.
Because paper manufacturing relies heavily on water, forests, and energy, it is our responsibility to care for these precious resources. At Mohawk, environmental stewardship is a top priority for everyone, every day. We act responsibly within our own mills and we require the same level of environmental performance from our suppliers."
Continuing in the vein of 'doing the right thing', The Gallery Collection have also announced that they have gained FSC Certification. The Forest Stewardship Council (FSC) is an international organization that brings people together to find solutions which promote responsible stewardship of the world’s forests.
Over the past 13 years, over 90 million hectares in more than 82 countries have been certified according to FSC standards while several thousand products are produced using FSC-certified wood and carrying the FSC trademark. FSC operates through its network of National Initiatives in 43 countries.
The Gallery Collection are also supporting two Charities, Marie Curie and Operation Smile
A donation of 10p for each card ordered will be given to either charity of the customers choice. Additionally, an elegantly embossed, self-adhesive charity seal is provided for the customer to add to the card or envelope.